Hungarian sweet paprika from fresh peppers grown in the world-famous Szeged region. This is the finest award-winning paprika powder with a striking ruby red colour, intense flavour and a rich aroma. Paprika with character, this pantry essential is perfect to brighten up your mealtimes.
Paprika is a versatile spice that gives your dishes a delicious twist. It is a hallmark of Hungarian cuisine, essential in traditional dishes including goulash soup, stuffed peppers and paprika potatoes. You can also add it to curries and casseroles for a mouth-watering flavour infusion or sprinkle liberally over baked potatoes, roast meat, or omelette for some extra seasoning.
Received 1* at the 2019 Great Taste Award.
Comments from the Great Taste Judges:
"A vibrant colour and glorious aroma. The texture is fine for stone-milled, with a pleasing sweetness behind it. An excellent quality sweet paprika."
Hungarian sweet paprika powder from Szeged.
In 2010 the European Commission approved the Protected Designation of Origin (PDO) title for Szeged paprika, ensuring that the entirety of the production process is carried out under controlled conditions.
About the Producer
Rubin Paprika is dedicated to bringing you premium quality Hungarian paprika powder that lives up to its reputation as the world's best. The family company is based in Szeged, in the heartland of Hungarian paprika production. The area's unique micro-climate and rich soil provide the ideal growing conditions for cultivating the finest raw peppers. Rubin works directly with local farmers brimming with expertise and know-how to source only the best hand-picked produce. Combining traditional stone milling with the latest quality control methods, each pack of paprika brings a touch of the Hungarian countryside to your table.
Chicken Paprikash, called Paprikás Csirke in Hungarian, is a popular weekend staple and a classic of the Hungarian culinary arts. As suggested by its name, smoky and aromatic paprika is at the heart of the dish, which combines simple ingredients into a comfort food paradise.
Goulash (Gulyas) is the most famous Hungarian dish in the world and one of the country's national dishes. This is a very traditional beef goulash recipe made with simple ingredients like meat, peppers and root vegetables elevated to perfection by the use of Hungary’s most famous spice: paprika.
Lecso is an ancient dish originally from Serbia, and a great summer meal when all the ingredients are in season and you want to eat something a little lighter. Lecso is very versatile, it can be a great vegetarian dish while adding sliced Hungarian sausages (kolbasz) would make this a one-pot main course. You can also serve it as a side dish to roast meats, especially pork, while any leftovers can be had for breakfast by adding a couple of eggs to the prepared Lecso.