Organic Hungarian sweet paprika powder with a stunning ruby colour, intense aroma and rich flavour. This award-winning pantry essential is made from fresh peppers grown in the world-famous Szeged region and is perfect for giving your dishes a delicious twist.
Paprika is the hallmark of Hungarian cuisine, essential in traditional dishes including goulash soup and paprika potatoes. You can also add it to curries and casseroles or sprinkle it over baked potatoes or omelettes for a mouth-watering flavour infusion.
Received 2* at the 2018 Great Taste Award.
Comments from the Great Taste Judges:
"An absolutely incredible vibrant red colour on this paprika. The paprika has a lovely fresh, fruity pepper flavour, and is equally delicious when cooked, delivering a fantastic colour on the finished dish, too. A lovely example."
Organic Hungarian sweet paprika powder from Szeged.
In 2010 the European Commission approved the Protected Designation of Origin (PDO) title for Szeged paprika, ensuring that the entirety of the production process is carried out under controlled conditions.
Meet the Producer
Rubin Paprika is dedicated to bringing you premium quality Hungarian paprika powder that lives up to its reputation as the world's best. The family company is based in Szeged, in the heartland of Hungarian paprika production. The area's unique micro-climate and rich soil provide the ideal growing conditions for cultivating the finest raw peppers. Rubin works directly with local farmers brimming with expertise and know-how to source only the best hand-picked produce. Combining traditional stone milling with the latest quality control methods, each pack of paprika brings a touch of the Hungarian countryside to your table.